We launched the new Sip Happens Tours website to make booking fun craft beverage experiences simple fast and stress free. Our team focused on clear paths to book strong local SEO and a mobile first experience so visitors can reserve a tour in just a few taps.
Book a Tour button
We placed the Book a Tour button in high visibility locations so it is always within reach. It appears in the header and in key sections across the site. The wording is direct and the style has strong contrast so the action stands out. This reduces friction and encourages quick reservations for public and private tours.
Easy to use on mobile and desktop
We designed the layout to feel natural on phones tablets and desktops. Navigation is short and clear. Text scales for readability and buttons have generous tap targets. Pages load quickly so guests can browse routes dates and details without delays.
Built with SEO in mind
We organized the site to match how people search for tours in Boston Providence and Newport. Pages use clear titles headings and internal links that help search engines and users understand the content. Clean code structured data and fast performance give the site a strong foundation for ongoing growth.
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Location pages target nearby searches with helpful information
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Public and private tour pages answer common questions
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Calls to action guide visitors toward booking at each step
Color scheme and brand feel
We built a warm approachable palette that pairs rich accents with clean backgrounds. Buttons use bold tones to highlight the next step while typography stays crisp for readability. Photography and iconography support the brand story without distracting from the main goal which is booking a tour.
What we delivered
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Strategy content structure and page flow aligned to booking
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Custom design system with reusable components
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Responsive build that adapts smoothly to any screen
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Performance tuning caching and image optimization
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Clear analytics setup to track bookings and key events
Conclusion
Launching Sip Happens Tours was a great example of how our team builds clean modern sites that convert. As a Rhode Island web design company we focus on Web Design RI strategies that pair custom website design with SEO friendly structure and mobile ready performance so visitors can book with ease.
If your business needs more than a fresh look we can help with website redesigns WordPress development ecommerce solutions and ongoing website maintenance and support. These services keep your site fast secure and easy to update so you can grow traffic and turn more visits into leads. Contact JPG Designs today.
