Online Marketing Vs. Print Advertising

What is marketing? Marketing is the process of knowing one’s target audience and communicating effectively to sell one’s product or service. There are several marketing strategies to advertise a company’s products, including print advertising, digital marketing, social media campaigns, and web advertisements. An effective marketing strategy is to find your target market and where they […]

DIY / Free & Paid Ways to Drive More Traffic to Your Website

All companies and organizations that want to expand their reach online need a website and branded content to match. Even those without a website, should have one created with optimized web content. The website of an organization is vital and it is one of the best ways to market what your company is all about. […]

10 Google Secrets You’ll Want to Know

Do you consider yourself a Google expert? Think you know all the ins and outs of the search behemoth? If you answered yes to either of those questions, you might be in for a surprise. Google contains myriads. The search giant constantly evolves its algorithms and offerings, from secret search functions to in-house SEO guides. […]

Everything you need to know about Google Analytics

Google Analytics is an important tool for making sure your website is performing as it should. What you may not know, though, is that Google Analytics can help with a lot more than just measuring how many people are coming to your site and who they are. With google analytics, you can measure things like […]