Why Marketing Should be Viewed as a Growth Opportunity and not an Expense
When you are a new or small business, the name of the game is growth. The question, though, is how to grow. With all of the expenses combined eating up your profit margin, spending any money that isn’t strictly necessary can seem like a fools’ errand. As such, it can often seem daunting to spend […]
7 Tech Trends That Will Influence Your Marketing Strategies in 2021
2021 will be a year of continued change in the digital marketing space. Here are seven trends to leverage. Digital marketing has become a major part of modern consumerism. Providing more authentic content, leveraging chatbots and voice search, using social media marketing to a greater degree, and creating an engaging user experience are among the […]
JPG Wins Best In Website Design Category for RI Lawyers Weekly
We’re proud to announce that JPG Designs has been voted as the Best Website Designer from RI Lawyers Weekly Reader Rankings! How’s it Determined? Every year, RI Lawyers Weekly holds their annual Reader Rankings, a compilation of the best of the best in all sorts of industries from marketing to IT providers and CRM software. […]
7 Principles of Website Design That Drives Sales
Every business needs to have an online presence. Whether you’re in the B2B or B2C space, you need to build a website to showcase and sell your products or services. However, slapping together a website using a free platform, with themes and plugins, isn’t enough. To see real results, you should invest in professional website […]
Website Design for Mobile Devices
In late 2016, mobile device usage to access the Internet surpassed computer usage to access the Internet for the first time in the digital era. Fast forward four years and a large majority of Internet traffic comes from mobile devices such as tablets and smartphones. Because of the mass shift in the devices used to […]
The Do’s and Don’ts for Creating a Great E-Commerce Website
Building an e-commerce website from scratch is a major task, especially if you don’t hire the right developers or designer, or if you try and attack the project yourself. The wrong design or tech decision can easily lead to a website that’s hard to navigate or just doesn’t work — costing you customers and harming […]
Is WordPress the Best Website Building Platform?
Supporting around one-third of the world’s websites, WordPress has emerged as one of the most versatile platforms for presenting helpful content. From personal blogs to sites for international corporations such as NBC and Sony, WordPress represents an easy to download and free website development platform that begs one question. How Does WordPress Fare against the […]
8 Web Design Trends for 2020
The trends that define web design change at a rapid pace. What was hot last year probably has not lasted hot going into this year. Web design in 2020 delivers seemingly endless possibilities, but not all the possibilities make it onto a computer screen. Let’s look at eight web design trends for 2020. Dark Night […]
3 Important Factors to Keep in Mind When Creating Your Website
A website is a platform for gathering your content and showcasing your brand to a demographic of your choice. It is where you show customers the products that you want them to buy or the services that you want them to order. Creating a website is the basis of presenting your company to a population, […]