Why Your Website Should Be ADA Compliant
If you are not ADA compliant, your website is not doing its job. ADA compliance is crucial for any business that wants to be successful in today’s world. ADA compliance makes it easier for people with disabilities to use the internet and interact with businesses on a level playing field. Many ADA compliance standards can […]
Do You Know The ROI Of Your Website?
Your website’s ROI (or Return On Investment) tells you exactly how much money you’re going to make from your website per year. Essentially, knowing your website’s ROI is knowing whether it’s a viable option for you to keep paying out money on the running costs of your website, or whether you’d be better off calling […]
7 Principles of Website Design That Drives Sales
Every business needs to have an online presence. Whether you’re in the B2B or B2C space, you need to build a website to showcase and sell your products or services. However, slapping together a website using a free platform, with themes and plugins, isn’t enough. To see real results, you should invest in professional website […]
Website Design for Mobile Devices
In late 2016, mobile device usage to access the Internet surpassed computer usage to access the Internet for the first time in the digital era. Fast forward four years and a large majority of Internet traffic comes from mobile devices such as tablets and smartphones. Because of the mass shift in the devices used to […]
HOW SOCIAL MEDIA IMPROVES YOUR SEO
Developing a search engine optimization strategy (SEO) should be one of the key components of your digital marketing campaign. From presenting helpful content to backlinking to reputable sources, you have several ways to move up Google’s search engine result pages. When most business owners think about social media, they think about gaining more Twitter followers […]
How to Get Your Website in Google’s Featured Snippets
What are Google’s Featured Snippets? You conduct a Google search, and at the top of the page, you notice a block of content that presents a part of the page that you want to upload. What has Google done, and does it matter whether your web pages receive the same focused attention? Since 2014, Google […]
Is WordPress the Best Website Building Platform?
Supporting around one-third of the world’s websites, WordPress has emerged as one of the most versatile platforms for presenting helpful content. From personal blogs to sites for international corporations such as NBC and Sony, WordPress represents an easy to download and free website development platform that begs one question. How Does WordPress Fare against the […]
Should I Attempt a DIY Website or Hire a Pro?
If you are looking to build a new site or fix an old one, you have two options; build a website yourself or hire a professional. A few years ago, the obvious choice would have been to hire a professional web designer. However, the rise of website builders has allowed people with limited web design […]
How to Setup and Optimize Your GMB (Google My Business)
How to Setup your GMB A businesses with a properly set up Google My Business profile can get your company ranked higher in local searches. Setting up and optimizing your GMB is one of the the best things you can do to get found locally and increase your sales volume. Read on as we explore […]
3 Important Factors to Keep in Mind When Creating Your Website
A website is a platform for gathering your content and showcasing your brand to a demographic of your choice. It is where you show customers the products that you want them to buy or the services that you want them to order. Creating a website is the basis of presenting your company to a population, […]